Design Thinking for Innovation

2.3 End User

Sam Welch
2:25 min video
Print This Section

Key Takeaways

  • End User: Directly interacts with the product, process, or system; who we are primarily designing for.
  • Customer: Involved in some capacity, but less engaged and not as heavily impacted by the solution.
  • Extreme User: Interact with the product, process, or system in a different way than was intended.###

Personal ReflectionWhy might it be important to identify all three users?###

Group DiscussionEvery team has an End User that they serve. How well does your team know your End Users?###


Section Title

Presenter Name
video minutes
Print This Section

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.